Amazon has certain criteria about what makes your book retail-ready. The next best reason for setting up a book for presale is to build a team of beta readers and potential reviewers.īuilding an ARC (Advanced Reader Copy) team is the best way to secure reviews for launch day. ![]() If you run a pre-sale, you can wrap up the full production of the book and focus one-hundred percent on marketing and promotion. ![]() When you add promoting to the mix, it becomes a mess and you’re scrambling to get every detail tied down just to make the immediate release a success. It’s no secret that writing and publishing ain’t easy. The primary reason for setting up a book for preorder is you can create a buzz around the release. Or, those trashy backwards robes you find in the Walmart clearance aisle. That’s why I thought I’d hard sell you on why setting up a book for pre order on Amazon is the next best thing to sliced bread… However, I had better results every time setting up a Kindle book for pre order on Amazon versus when I simply released a book immediately. I’ve used this option a handful of times with mixed results. What Are Your Thoughts on the Amazon KDP Pre Order?. ![]()
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